Westco announces place making partnership with brand experts Earth

Strategic Place Making

Westco are delighted to be strengthening our commitment to place making by joining forces with Earth a strategic brand consultancy. The partnership will aim to create and implement effective place making communication’s strategies to support local government targets. The partnership’s mission is to support areas across the UK in attracting investment that leads to growth and provides a positive impact on the lives of local residences.

The new partnership will allow Westco and Earth to deliver an all-encompassing place making communications service. The partnership will utilise the expertise in strategy, insight and research from Westco and combine it with Earths’ creative implementation know how to ensure place-making success for clients.

The skillset of Westco will combine with Earth’s experience in place making and their ability to bring to life the authenticity of a place through a strategic narrative and creative execution. This partnership will have a comprehensive set of tools and resources to produce compelling communication strategies rooted in economic acumen that drive inward investment and build communities.

Earth has previously implemented successful place making strategies in places such as Nine Elms, Cornwall and the newly branded North Bank. Westco has held thought leadership events at both Labour and Conservative Party conferences and also helped clients to position their investment portfolios in the market place.

This is a truly exciting opportunity, for individuals from both organizations to come together and share knowledge for the benefit of clients, communities and individuals. All too often place making strategies are based on assumptions – our joint model will help clients to take a clear strategic approach based on in-depth research and insights.

To find out more about how the partnership can help create or audit your place making strategy please get in touch with Harvey Sandhu at hsandhu@westcotrading.com.